Indahash scoops “Millennial Consumer” prize at Accenture Consumer Tech Awards
Latest in crop of honours for influencer technology startup Judges impressed by exponential 1st year growth and ambitious global plans
indaHash, the technology platform that connects brands and agencies to almost 250k global digital influencers (as of March, 2017) to automatically create authentic, original branded content, has scooped the “Millennial Consumer” prize at the prestigious Accenture Consumer Tech Awards in London this week.
The awards recognise and reward early-stage innovators that are pushing the boundaries to better engage with the millennial consumer. Joanna Pawluk, Chief Growth Officer at indaHash, pitched to a panel of expert judges and impressed them with the story of indaHash’s exponential growth in the first year of business as well its ambitious plans to scale globally.
indaHash’s latest achievement crowns a phenomenal first year with revenue growth of 1214% (1Q 2016 to Q1 2017) and 22 million consumer interactions with content generated by its influencers. From 40k influencers in Q1 2016, now in Q2 2017 has almost 250k global digital influencers on the platform and operates in 50 global markets.
Barbara Soltysinska, founder and CEO of indaHash, said:
“It is a real honour to have seen off a competitive field and be crowned the winner of the Accenture Consumer Tech Awards. We have spent the last year building an international team of over 90 across five offices, operating in 50 global markets and helping almost 250k global digital influencers work with the world’s biggest brands and earn money through their passions. With a combined reach of over half a billion followers and engagement rates at least three times the industry average for influencer campaigns we believe that we have a business that is uniquely positioned to reach the elusive millennial audience.”