γγγ«γ‘γ―!
On October, 2017, we finished our FIRST Japanese campaign for HoegaardenΒ π Take a lookΒ πat the final results – they are just splendidΒ π
Suppose the traditional marketing campaigns in your business no longer work. This could be due to several factors, such as a change in consumer mindset, privacy regulations in your market, or shifts in trends in your niche.
To put it simply, audience overlap is marketing to the same audience through different ads. In this case we are talking about Audience Overlap within Influencer Marketing.
In todayβs world, social media has become an integral part of everybodyβs lives, we all follow our favourite influencers across multiple platforms and let them influence us without even realising.